In this article, we will share our best blog SEO tips to help you optimize your blog posts for SEO like a pro. These are the tips that we use on our own blogs, which get millions of visitors from search engines.
The best time to optimize your blog content for SEO is when you are creating it, but you can always go back and improve your old articles as well.
Blog SEO is important because it helps you consistently get more traffic to your website. There are many things you can do to optimize your blog posts for SEO.
A Guide To Create Blog SEO-friendly
These steps will help you rank higher and bring more traffic to your posts.
- keyword research to target long-tailed keywords or phrases.
Having a specific long-tailed keyword for a blog post is the most important step for improving SEO. You want this phrase to be the main focus of the post. Long-tailed keywords are phrases that are longer and typically have less competition because they are narrowed down to a niche topic.
A good way to start research is to use a frequently asked question that your customers might be asking as your keyphrase (such as how to create SEO-friendly blog posts).
choose 1-3 focus keyphrases to use throughout your blog post.
Once you choose your keyphrase, you want to use it throughout your blog post to increase your chances of ranking for the phrase. Also, try using its common variations. Search engines have gotten smarter and recognize the common variations.
Lastly, try using it in the first 100-150 words of your post to make it easier for search engines to find your blog post. It will also help set the context of the post early on.
- Use internal linking strategy
Internal links are links within your blog post to other parts of your website or other blog posts. This keeps users within your site (which is always better for SEO) and also helps keep relevant pages at the forefront.
- Use Schema
Schema is important to use through your website but especially in your blog posts. especially, the schema is code that tells search engines what each part of your content is. fortunately, Google has a free structured data tool to help you markup your site. This will also greatly increase your chances of getting a featured snippet.
- Add meaningful headings and subheadings
A strong title tag makes your blog post more relevant and increases the chances of someone clicking on your blog post. Try to include keywords in headings and subheadings to create a clear structure for users and search engines to follow.
Using the question form of your key phrase in the H2 has seen to increase the chances of being in the featured snippet.
- Make sure your content is long enough
The most common suggested length is 1,200 words. However, quality is always better than quantity. You want your blog post to be comprehensive and provide value. add images, go into some detail, but avoid using stuffing. As with keywords, only add content if it’s meaningful.
- Use natural language like you are speaking to a friend
You want your blog posts to be readable by humans and search engines. Write blog posts to be conversational like you are speaking to your friend.
Some tips include:
Avoid too much industry jargon
Limit difficult words
Avoid too many abbreviations
Use clear, short paragraphs
- Optimize Older Blog Posts
Don’t forget any previous blog posts you have written. You wrote them for a reason. go back to those posts and look for new ways to optimize them. This could include adding new internal links to new content and looking for SEO gaps. then refresh the content and republish with a note signifying the original date and the updated date.
Any thoughts?
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Additionally, you may find these SEO-related resources useful:
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